Trends Among Hispanic Travelers
While there is great diversity among Hispanics, Vistas Latinas has identified some commonalities that point to strong connections between family, travel and culture.
- The overwhelming majority (93%) travel with their family. Of that percentage, 59% indicated they travel with immediate family, 30% with parents and 28% with adult siblings.
- There is a strong desire to experience other Latino cultures and destinations, with 71% saying they would like to do so even if it is not where their family originated from.
- Six in 10 Hispanic travelers want to learn more about their own origin and history.
- Primele trei destinații interne pentru călătorii hispanici peste noapte sunt California (21%), Texas (15%) și Florida (14%). Acest lucru se corelează cu cele trei state cu cel mai mare număr de rezidenți hispanici.
- Majoritatea călătorilor hispanici (85%) au vizitat țara / teritoriul patrimoniului lor familial, 15% revenind de mai multe ori pe an și 22% revenind anual.
The Vistas Latinas study was created to provide a better understanding of the diverse and growing Hispanic population in the U.S., which according to the 2020 Census is now 62.1 million strong.