Emiratele Arabe Unite și KSA continuă să conducă piața ospitalității de lux GCC

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The UAE will continue to lead the GCC’s luxury hospitality segment to 2022, with 73% of existing luxury hotel stock and 61% of the region’s current luxury pipeline located in the country, according to data released ahead of Arabian Travel Market 2018, taking place at Dubai World Trade Centre from April 22-25.

The research demonstrates that luxury properties have increased three-fold in the GCC in just 10 years, with 95% of these properties operated by international management brands.

Despite taking the lead position, the UAE will face strong competition from Saudi Arabia, which is expected to witness the most significant increase in luxury hotel supply to 2022, with a Compound Annual Growth Rate (CAGR) of 18% from 2018 onwards. Across the rest of the GCC, this figure stands at 10% in the UAE, 11% in Oman and Kuwait, and 9% in Bahrain.

Simon Press, Senior Exhibition Director, ATM, said: “The opening of such iconic properties as Burj Al Arab in 1999 and Raffles Makkah Palace in 2010, changed the face of luxury tourism in the GCC, as well as the skylines of its major cities. The region may be working to attract a wider visitor mix, but its commitment to luxury hospitality and tourism will not take a back seat anytime soon.”

Historically, Saudi Arabia dominates CAGR trends, with luxury property development from 2013 – 2017 accounting for 11% of the Kingdom’s growth in supply, compared to 8% in the UAE, 7% in Kuwait, 6% in Oman and 5% in Bahrain.

In 2017, the UAE topped the table, with 35% of the year’s pipeline made up of luxury projects; most concentrated in Dubai. This compares to 14% of projects in Saudi Arabia, 20% in Kuwait, 19% in Bahrain and 11% in Oman.

Today, highlights of the GCC’s luxury hotel stock of 69,396 rooms include St. Regis; Palazzo Versace; Bulgari; Armani and Raffles. With such prominence, it is hardly surprising that luxury is a key sector represented at ATM 2018, with luxury hospitality for junior travellers being explored during the ATM Global Stage session – hosted by DOTWN.

Also exploring the trends at Arabian Travel Market this year, ILTM Arabia will run alongside the main exhibition on the first two days of ATM (22 – 23 April). More than 20 new ILTM exhibitors are confirmed to participate, including regional names such as Fairmont Quasar Istanbul and Rosewood Hotel Group UAE. While, international exhibitors include Waldorf Astoria Hotels and Resorts, Conrad Hotels and Resorts, Nobu Hospitality, The Golden Butler and Cannes Tourism Board.

Luxury spending in the region’s two largest source markets, China and India, is also on the rise, driven by the tandem increase in High Net Worth Individuals (HNWIs). And the GCC is home to 410,000 HNWIs, with 54,000 in Saudi Arabia and 48,000 in the UAE, so there will be no lack of visitors interested in these luxury brands at ATM this year.

According to the research, compiled by Allied Market Research and published by Colliers International, there are six opportunities for further development in the GCC’s luxury segment. These include the introduction of more boutique hotels of 80 keys or fewer, offering privacy and exclusivity; luxury resorts to cater to the high demand for wedding and honeymoon destinations; iconic properties in prime locations; and nature and heritage concepts such as eco-lodges and glamping. High quality wellness and spa properties and luxury cruises also feature on the list.

Press continued: “The GCC’s reputation for world-class hospitality, original concepts and leading F&B have secured its place as one of the world’s most important luxury tourism markets attracting guests from around the globe. The trends we are witnessing are supported by a number of global developments in luxury spending.”

The global luxury market – including travel – is set to increase at a Compound Annual Growth Rate (CAGR) of 6.5% to 2022, reaching values of $1.154 billion.

Bancomat - considerat de profesioniștii din industrie ca un barometru pentru sectorul turistic din Orientul Mijlociu și Africa de Nord, a salutat peste 39,000 de persoane la evenimentul său din 2017, inclusiv 2,661 de companii expozante, semnând acorduri de afaceri în valoare de peste 2.5 miliarde de dolari în cele patru zile.

Sărbătorind 25th anul acesta, ATM 2018 se va baza pe succesul ediției din acest an, cu o serie de sesiuni de seminar care se uită în urmă în ultimii 25 de ani și cum se așteaptă ca industria ospitalității din regiunea MENA să se formeze în următorii 25.

eTN este partener media pentru ATM.

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Despre autor

Juergen T Steinmetz

Juergen Thomas Steinmetz a lucrat continuu în industria turismului și turismului de când era adolescent în Germania (1977).
El a gasit eTurboNews în 1999 ca primul buletin informativ online pentru industria turismului turistic global.

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